Man in a white cowboy hat sitting beside bright sunflowers and a weathered truck, capturing rural character, color and everyday life.

Festival de Flores y Jardines in Mexico City

Greta Rico and Luvia Lazo document Mexico’s only flower and garden festival

09/10/2026

A City in Bloom

The Festival’s Roots

The Scent of the Waking City

Flower by Hand-Picked Flower

The florists and landscape architects select every single flower for the FYJA’s flower arches and installations by hand. Not only are the colour, form, and freshness decisive, but also how a flower will change in the days to come, as many works will be standing outside for days. Some of the stems are chosen for their symbolic meaning, while others are selected for the rigidity needed to build large structures.

Those who shop here for the FYJA already have a finished image in mind: an archway over Parque América, a garden in Parque Lincoln, a façade along Avenida Presidente Masaryk. The mood at the stalls is both focused and euphoric. After all, as the flowers are selected, visions are taking shape that will soon line the streets of Polanco. 

Covered with a Thousand Blooms – the Leica Store

Festival Flores Leica Store

In the heart of the neighborhood, on Avenida Presidente Masaryk, the Leica Store Mexico City is also taking part in the FYJA. For the festival, its façade will disappear under a curtain of red flowers, densely packed to create a single red relief. Delicate figures, such as ladybirds and butterflies, entirely made of flowers, float above. Flowers are also used to create the portrait of a woman and a Leica M. Thus, the tool of photography itself becomes an impressive subject.

Portrait of Luvia Lazo

About Luvia

Uvia Lazo, a Zapotec indigenous photographer born in Teotitlán del Valle, Oaxaca, Mexico, is a poignant storyteller who captures the essence of identity, generational shifts, grief, and the symbiotic relationship between human beings and spaces imbued with cultural and spiritual significance. 
Recognised for her talent, Lazo was admitted to the Young Creators programme of FONCA (National Fund for Culture and the Arts) in Mexico and earned the prestigious 2021 Indigenous Photograph award. Her work, featured in group and solo exhibitions across diverse locations like Mexico City, New York and Barcelona, has been published in renowned periodicals, such as The New Yorker, Vogue USA, and Vogue Mexico
Luvia Lazo’s award-winning project Women from the Clouds is a profound series aimed at creating a mosaic of narratives surrounding contemporary indigenous women of different ages. Through this project, she endeavours to contribute to a rich and unique understanding of the diverse experiences of indigenous women, shaping a broader and more enriched perspective on womanhood as a whole. 

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Photographer Portrait Greta Rico

About Greta

Greta Rico is a documentary photographer, visual artist, and feminist educator from Mexico. Her work explores gender, climate change, food, care economies, coloniality, and social trauma.

Since 2024, she has been a member of Mexico’s National System of Art Creators. Her projects have received grants and fellowships from organizations including Leica Women Photo Project, Bertha Challenge, Women Photograph, National Geographic, and the Bob and Diane Fund. She has lectured and led masterclasses internationally and mentored projects across Mexico and Latin America.

Greta is a member of the Women Photograph Advisory Committee and co-founder of Rosa Chillante. She is also part of Diversify Photo, Foto Féminas, Fotógrafas sin Fronteras, and Femgrafía. Her work has appeared in publications including The New York Times, The Washington Post, The Guardian, El País, and Leica Fotografie International, and has been exhibited internationally. Her photographs are held in collections across Mexico.

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