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New: Leica Summicron-M 28 f/2 ASPH.

Wetzlar, 26th October 2023.

Leica Camera AG’s experience and expertise in the development of optical precision tools goes back more than 150 years. Since then, handmade cameras and lenses have been created in the Leica Manufactory – with no less a claim than to rank among the best in the world. Up to the present day, this claim has been the source of the innovative spirit and the passion to rethink the existing without compromise and to keep redefining the limits of what is technically feasible. The same is true for the Leica Summicron-M 28 f/2 ASPH.: with its further development, the consequently updating M-Lens portfolio offers a state-of-the-art, versatile wide-angle lens. 

The new powerful high-speed M-Lens presents itself with improved technical features that equip the Summicron-M 28 f/2 ASPH. ideally for the latest sensor technology and thus for current as well as future camera generations. At the same time, the combination of the wide angle with the closest focusing distance extended from 70 to 40 centimeters opens up additional photographic possibilities. Focusing up to 70 centimeters still works via the range finder of all digital and analog M-Cameras. After a slightly perceptible resistance, the extended close-up range between 70 and 40 centimeters can be precisely focused via Live-View on the screen, the Visoflex 2 viewfinder, or with the Leica FOTOS app. 

Due to the compactness typical of M-Lenses, the new Summicron-M 28 f/2 ASPH. is also characterized by handiness. The lens hood in a modern, round design is directly integrated into the lens, which makes it especially comfortable. It can now be screwed in or unscrewed with only a flick of the wrist at any time.

Inside the lens, 9 lenses in 6 groups provide images that are extremely rich in contrast and detail. The focus ring can be adjusted in a remarkably quiet and smooth way. So, the Leica Summicron-M 28 f/2 ASPH. shows exactly the precision that is distinctive of Leica products and not only bears the quality label “Made in Germany” but also shapes it significantly.

The Leica Summicron-M 28 f/2 ASPH. will be available globally at all Leica Stores, the Leica Online Store, and Leica authorized dealers starting November 30th, 2023. The US retail price will be $5,295.  

Leica Camera – A Partner for Photography

Leica Camera AG is an international, premium manufacturer of cameras and sports optics. The legendary reputation of the Leica brand is based on a long tradition of excellent quality, German craftsmanship, and German industrial design, combined with innovative technologies. An integral part of the brand's culture is the diversity of activities the company undertakes for the advancement of photography. In addition to the Leica Galleries and Leica Akademies spread around the world, there is the Leica Hall of Fame Award and, in particular, the Leica Oskar Barnack Award (LOBA), which is considered one of the most innovative sponsorship awards existing today. Furthermore, Leica Camera AG, with its headquarters in Wetzlar, Hesse, and a second production site in Vila Nova de Famalicão, Portugal, has a worldwide network of its own national organizations and Leica Retail Stores.

Please find further information at:

Nike Communications Inc. 

Email: leica@nikecomm.com

Internet: leica-camera.com

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라이카 카메라 – 사진의 동반자

라이카 카메라 AG는 세계적인 프리미엄 카메라, 스포츠 옵틱스 제조사 입니다. 라이카 브랜드의 전설적인 명성은 오랜 전통을 자랑하는 장인정신과 독보적인 퀄리티, 독일의 인더스트리얼 디자인과 혁신적 기술의 조합을 바탕으로 하고 있습니다. 라이카 문화의 핵심은 사진 문화 발전을 위해 브랜드가 다양한 활동을 펼치고 있다는 점 입니다. 전세계에서 만나볼 수 있는 라이카 갤러리와 라이카 아카데미, 공로상에 해당하는 라이카 명예의 전당 (Leica Hall of Fame Award)과 매년 전문 작가와 신진 작가를 지원하기 위해 진행되는 라이카 오스카 바르낙 어워드 (Leica Oskar Barnack Award “LOBA”)는 현존하는 사진상 중 가장 혁신적인 스폰서십을 제공하는 것으로 알려져 있습니다. 이 외에도 독일의 헤센(Hessen) 주 베츨라(Wetzlar) 시에 위치한 라이카 카메라 AG 본사는 포르투갈의 Nova de Famalicão에 제2공장을 가지고 있으며, 전세계의 지사 네트워크를 관리하며 라이카 리테일 스토어를 운영하고 있습니다.