NEW: Leica presents the M11 and Noctilux-M 50 f/1.2 ASPH. in a glossy black edition.
Wetzlar, 21st November 2024.

These editions of the rangefinder camera and extraordinary prime lens encapsulate iconic Leica design with their coveted paint finish.

Leica Camera AG presents its latest M series model and a renowned M-Lens with an elegant finish: the Leica M11 glossy black and the Leica Noctilux-M 50 f/1.2 ASPH. glossy black. These designs celebrate the timeless aesthetic and remarkably intricate craftsmanship that have set Leica apart for decades. The M-System is synonymous with the Leica brand like nothing else. Deeply intertwined with the long-established company’s heritage, rangefinder cameras tell a revolutionary story that began in 1954 with the Leica M3. Unique and exclusive design variants have existed for almost as long as the M-Camera itself. This variant’s glossy black paint finish is the purest and strongest expression of the classic Leica look. Over the years, frequent use of the camera makes its mark on the finish, partly exposing the brass that lies beneath. Little by little, this creates a distinctive patina that tells its very own story. 1962 saw the first appearance of the Leica M3 with this elegant finish. It met with great enthusiasm.

The new edition of the Leica M11 combines the series model’s cutting-edge technology with classic design elements. Accordingly, the camera’s brass top plate, dials and on/off switch feature a glossy black paint finish. Additional elegant touches include the “Leica” engraved in a seamless stroke on the top plate and the glossy silver chromed shutter button, whose design recalls the historic M-Camera. Careful attention to detail is also reflected in the intricate cross knurling on the time and ISO dials. Finally, the design consciously forgoes the red Leica dot, underlining the M-Camera’s cultivated subtlety — cherished by photographers around the world.

Leica Camera AG is introducing a glossy black edition of the Noctilux-M 50 f/1.2 ASPH. lens at the same time. This makes the classic lens, which is available separately, a perfect visual match for the M-Camera with its glossy black paint finish. This design variant of the lens is based on the series model, which became famous for its high image quality and light intensity, as well as its unmistakable bokeh. The colour variant features a round lens hood, front and rear lens caps with a glossy black paint finish, and a red “feet” scale.

Three premium M accessories crafted from high-quality cowhide leather are getting a stylish new colour option. From 21st November, the adjustable carrying strap, the M11 protector and the M-System case will be available in taupe.

The recommended retail price for the Leica M11 glossy black is EUR 8,950 including VAT. The recommended retail price for the glossy black Leica Noctilux-M 50 f/1.2 ASPH. is EUR 7,900 including VAT. Both products are available now worldwide in all Leica stores, in the Leica Online Store and at specialist retailers.

 

Please find further information at:

Leica Camera AG

Ann-Kristin Löhr

Global PR Coordination

E-Mail:  Ann-Kristin.Loehr@leica-camera.com 

Internet:  www.leica-camera.com

Press_Release_Leica_M11_-_Noctilux-M_glossy_black_-_M-Accessories_November_2024_endemic.pdf
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라이카 카메라 – 사진의 동반자

라이카 카메라 AG는 세계적인 프리미엄 카메라, 스포츠 옵틱스 제조사 입니다. 라이카 브랜드의 전설적인 명성은 오랜 전통을 자랑하는 장인정신과 독보적인 퀄리티, 독일의 인더스트리얼 디자인과 혁신적 기술의 조합을 바탕으로 하고 있습니다. 라이카 문화의 핵심은 사진 문화 발전을 위해 브랜드가 다양한 활동을 펼치고 있다는 점 입니다. 전세계에서 만나볼 수 있는 라이카 갤러리와 라이카 아카데미, 공로상에 해당하는 라이카 명예의 전당 (Leica Hall of Fame Award)과 매년 전문 작가와 신진 작가를 지원하기 위해 진행되는 라이카 오스카 바르낙 어워드 (Leica Oskar Barnack Award “LOBA”)는 현존하는 사진상 중 가장 혁신적인 스폰서십을 제공하는 것으로 알려져 있습니다. 이 외에도 독일의 헤센(Hessen) 주 베츨라(Wetzlar) 시에 위치한 라이카 카메라 AG 본사는 포르투갈의 Nova de Famalicão에 제2공장을 가지고 있으며, 전세계의 지사 네트워크를 관리하며 라이카 리테일 스토어를 운영하고 있습니다.