Celebrating the Art of Photography in „Motion“: Auction and Exhibition at the Leica Gallery Vienna
In the centenary year of the Leica I—the camera that first enabled capturing the world in motion—Leitz Photographica Auction, the official auction house of Leica Camera AG, celebrates photography as a medium of progress. Under the title "Motion," the upcoming auction features works that visualize the dynamics of social and aesthetic transformations. Movement in and through images serves as a recurring theme in the selection of premium photographs from the 20th and 21st centuries, which will be auctioned on October 30, 2025, at Leica Gallery Vienna. The highlight lots of "Motion" will be on display at said location from October 17 in an exhibition of the same name. Admission is free.
A New Era of Photography
The Leica I, the world's first serially produced 35mm camera, redefined the boundaries of photography in 1925. Compact enough to fit in a jacket pocket and immediately ready for use, the Leica I allowed for dynamic images in stark contrast to the static photographs of large-format cameras, the prevalent technology at the time. A new era of photography was on the rise.
However, the heyday of large-format cameras did not end with a clear cut. It would take years before they finally became obsolete. In the 1920s, the American Edward Weston was considered one of the greats in large-format photography. Later he would co-found the legendary Group f/64 and be celebrated as a defining photographer of the 20th century for his black-and-white images. One of his most famous photographs—"Nude Study (Anita)"—was created in the year 1925.
"We are offering a rare vintage print of this iconic nude study – a work distinguished not only by its formal radicalism, but also by its year of creation, which both resonates with the Leica anniversary and signifies the threshold to photographic modernism", explains Caroline Guschelbauer, Head of Photographs at Leitz Photographica Auction. The print, like the photograph itself, dates from 1925 and will be auctioned with an estimate of €200,000 to €250,000 (starting price: €110,000).
A Cross-Section of Modern Photography
Apart from Weston’s "Nude Study (Anita)", the "Motion" photographs auction features numerous lots from some of the most outstanding figures in the early history of photography, including Ansel Adams, Walker Evans, Manuel Álvarez Bravo, Berenice Abbott, Ruth Bernhard, August Sander, Brassaï, and Horst P. Horst. Equally represented are influential post-war photographers: Otto Steinert, Harry Callahan, Aaron Siskind, Henri
Cartier-Bresson, Elliott Erwitt, Ernst Haas, Garry Winogrand, Joel Meyerowitz, and Helmut Newton, to name just a few. The diverse offering is complemented by distinctive contemporary voices such as Hiroshi Sugimoto, Nobuyoshi Araki, Nan Goldin, Alison Jackson, Sissi Farassat, and Paul Cupido.
"With this century auction, Leitz Photographica Auction highlights its commitment to curating works of museum quality, historical significance, and lasting collectability- an offering that speaks both to seasoned collectors and to newcomers with a passion for art", summarizes Caroline Guschelbauer.
"I am very pleased that this carefully curated selection once again reflects the diversity of photographic expression, while staying true to our mission of sharing the fascination of photography with enthusiasts, connoisseurs, and collectors,” says Alexander Sedlak, Managing Director of Leitz Photographica Auction. “Leica Gallery Vienna, which throughout the year welcomes international stars of the photography scene to Austria while also offering an important platform for local newcomers, provides us with the perfect venue." In the two weeks leading up to the auction, the highlights of "Motion" will be on display at the gallery, and all lots can be viewed on request. Admission to the exhibition is free.
Live on site, in written form, online or by telephone
The "Motion" photographs auction will take place on 30 October at 6:30 PM (CEST) at Leica Gallery Vienna. Bids can be submitted in advance – online (www.leitz-auction.com) or in written form. Live bidding during the auction is possible on site, by telephone or at www.leitz-auction.com and www.liveauctioneers.com. Three weeks later, the auction house hosts its next major event in Vienna – on 22 November, Leitz Photographica Auction 47 will take place at Hotel Imperial.
“Motion” exhibition - opening: Thursday, October 16, 2025, 6:30 PM Leica Gallery Vienna Seilergasse 14, 1010 Vienna The exhibition runs from October 17 to 30, 2025.
“Motion” auction: Thursday, October 30, 2025, 6:30 PM Leica Gallery Vienna Seilergasse 14, 1010 Vienna The after-sale runs until November 23, 2025.
Please find further information at www.leitz-auction.com.
Press photos – terms of use:
Please note the copyright indicated in the image title. The press photos may be used free of charge in news coverage on the “Motion” auction and exhibition at Leica Gallery Vienna. The press photos may only be used in news coverage on the auction/exhibition. The press photos may not be edited, cropped or overlaid with text.
About Leica Camera Classics
The German Leica Camera AG has two branches in Vienna: Leica Camera Austria and Leica Camera Classics. The latter specializes in vintage cameras and has approximately 1,500 devices on display in its store at Westbahnstraße 40. The location also houses the largest spare parts warehouse for historic Leica cameras in the world. Because of this unique inventory, on-site technicians can inspect historic Leica cameras to the highest collector standards and restore them as needed before they are auctioned.
Twice a year – in mid-June and late November – Leica Camera Classics organizes the Leitz Photographica Auction, the world's most important auction of vintage cameras, attracting bidders from over 100 countries. In addition, around 5,000 products are permanently offered in the LCC online store.
Please find further information at:
Leica Camera AG
Global Corporate Communications
E-Mail: press@leica-camera.com
À propos de Leica Camera
Leica Camera AG est un fabricant haut de gamme d’appareils photo, d’objectifs et de produits d’observation. Entreprise internationale, elle peut s’enorgueillir d’une histoire qui couvre plus d’un siècle et demi. Dans le contexte de sa stratégie de développement, elle a étendu ses activités au Mobile Imaging (smartphones), ainsi qu’à la conception de verres de lunettes et de montres de qualité supérieure. Elle est également représentée dans le segment du home cinéma par ses projecteurs.
Le groupe Leica Camera AG se compose de son siège situé à Wetzlar, en Allemagne, d’un deuxième site de production à Vila Nova de Famalicão, au Portugal, et d’un réseau de plus de 120 Leica Stores dans le monde. L’entreprise emploie plus de 2400 collaboratrices et collaborateurs et a réalisé un chiffre d’affaires de 554 millions d’euros sur l’année financière 2023/24.
La marque Leica, c’est une qualité supérieure, ainsi qu’un savoir-faire et un design industriel allemands, le tout combiné à des technologies innovantes. Un élément important de la culture de la marque est la promotion de la photographie par le biais de près de trente galeries Leica, des Leica Akademies ainsi que de prix internationaux tels que le Leica Hall of Fame Award et le Leica Oskar Barnack Award (LOBA).