Located within Lotte World Tower, an iconic landmark on Seoul’s skyline, Leica Store Lotte Avenuel offers a distinctive space dedicated to the Leica experience.
Situated in the luxury men’s zone on the 4th floor, the store features a uniquely designed environment where product exploration, expert consultation, and photographic exhibitions come together seamlessly. Visitors can discover Leica’s full range of products while engaging with the brand’s visual culture in one refined setting.
Avenuel 4th Floor, 300 Olympic-ro, Sincheon-dong, Songpa-gu
Seoul
05551
South Korea
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Elevate your Leica experience with our team of Leica Experts and learn more about our services.
Leica Akademie
The Leica Akademie offers hands-on workshops, expert-led masterclasses and photographic excursions. With Leica gear in hand and personalised guidance from seasoned Leica photographers, you’ll enrich your photographic expertise, uncover creative perspectives and join our vibrant community.
Rotating Exhibitions at the Leica Store
Our Leica Store showcases rotating small-scale exhibitions that highlight regional, national and international talent. Within a welcoming setting, their photographic creations provide striking perspectives on the richness and variety of visual expression. The exhibitions create a space for connection, inspiration and dialogue centred around a shared passion for photography.
Test out your product of choice first-hand at our store and gain an immediate sense of its design, tactile quality, functionality and handling.
Make your dreams come true with our flexible financing options available in-store. Personal advice included. Together we will find the right solution for you.
The Leica Store Seoul team is always on hand with expert advice and a warm welcome – ready to inspire visitors and photography enthusiasts alike.
